What are the key differences between subscribing to a 5-digit SMS shortcode and an 8-digit long number?

 

1.Enhanced Brand Recognition:

A 5-digit shortcode is designed for better brand visibility and recall. Its concise format allows businesses to present a more professional and branded image, especially in marketing and promotional campaigns.

 

2.Direct Telco Integration:

Shortcodes operate at an enterprise-grade level, with the number hosted directly by each telecommunication provider (Telco). This setup ensures faster and more reliable message delivery, as it eliminates intermediary routing.

 

 

 

1.Similarity to Personal Numbers:

An 8-digit long number resembles a regular mobile phone number, making it a more familiar and relatable option for end users. It is commonly used for lower-volume messaging or personalized communication.

 

2.Single Telco Hosting:

Unlike shortcodes, long numbers are hosted by a single telecommunication provider. When users from other Telcos send messages, additional routing steps (or “hops”) are involved, which can slightly affect delivery speed and reliability.